Grupo Julià

ALSA and Grupo Julià inaugurate the sightseeing bus of Marrakech

ALSA and Grupo Julià have inaugurated the new service of tourist buses in Marrakech, one hundred percent electric and free of emissions, after being awarded the tender called by the City Council for the management of this service for the next six years

Four new panoramic double-decker buses have been purchased for their start-up, which as a novelty are 100% electric and therefore do not generate emissions, thus adapting to the city’s environmental demands.

The service is expected to be used by more than 90,000 tourists a year. For its start-up, the UTE formed by Grupo Julià and ALSA has invested 1.8 million euros and created 20 direct and 200 indirect jobs.

ALSA has been present in Marrakech since 1999, managing urban transport and, subsequently, also that of its metropolitan area. In 2005, it launched the first tourist bus service in the city.

Grupo Julià is one of the main Spanish business groups specializing in global tourism and mobility services, and through its City Tour Worldwide division it has positioned itself as the second international tourist bus operator with a total displacement of more than four million passengers in 2016.

Buenos Aires

Sightseeing bus of Buenos Aires has already exceeded one million passengers between 2013-2017

Sightseeing bus of Buenos Aires transported 1,010,763 passengers between 2013 and 2017. The intention of the tourism authorities is to recover this year the almost 60,000 passengers that were lost in 2015 and 2016, when it had 225,642 and 221,633, respectively, against the 289,518 in 2013 and the 295,509 in 2014, the best year so far.

In the last year, 79.96% of tourists surveyed were foreigners, while the rest, 20.04%, Argentines. Among the Argentines who traveled on the bus, 53% were women and 46% were men, while among foreigners the proportion was exactly the reverse: 46% women and 53% men. 67.79% of national tourists did not use mobile phone applications to access tourist information and, on the other hand, more than half of foreigners did use it, 50.48%.

The bus, which has an autoguide, stops strategically to connect with other activities. The cost of the 24-hour ride for a foreign tourist over 12 years is 480 pesos, while for the 48-hour ride the price amounts to 650 pesos.



Sustainable tourism

The electric double decker bus opens the new era in sustainable tourism.

The dynamism of new technologies makes society grow at a faster rate than in the past. That is why cities have to adapt to this reality and offer services that are in line with these advances.  The tourism sector is not exempt from these novelties and sees as year by year it specializes more the offer and it becomes more competitive the market. Sustainable tourism is another twist in a sector where differentiation is the key to achieving good returns.

One of the main values of today is corporate responsibility in relation to the environment. Sustainable tourism will be the tourism of the future. Improving the coexistence of society through respect for the environment are measures that municipalities and governments mark as indispensable for a near future. That’s why there are companies, Paris l’Open Tour mostly, which have already been put in place to meet the requirements have bought the first electric tour bus in the world, with the intention that before 2024 their entire fleet is composed of these types of buses.

This is very important news because it can be the example to be followed by many other companies (TMB Barcelona, City Tour, Citysightseeing) and consolidate the new era of the electric tourist bus.


UK attracting record number of tourists in 2017

Tourism is booming in the UK with nearly 40 million overseas people expected to have visited the country during 2017. Tourist promotion agency VisitBritain forecasts overseas trips to the UK will increase 6% to 39.7 million with spending up 14% to £25.7bn this year. The UK has become a cheaper place to visit for tourists from overseas following the fall in the value of the pound since the Brexit vote last year.

Britons are also holidaying at home in record numbers. National tourism was worth £127bn annually to the economy.  During the first six months of the year there were a record 23.1 million overseas visits to the UK – up 8% on the same period in 2016 – and the figures for July topped four million for the first time, with only a slightly smaller number of visits made during August.

This shows that at the moment the Brexit is not working in tourism levels, although it may be that in a future United Kingdom will have to rethink its tourism model given the limitations that may give rise to its new situation in the world.


M&E equips four sightseeing trains of the coastal city of Salou

Salou the most famous city in the province of Tarragona has relied on M&E to install its multilingual system in the 4 sightseeing trains it has in operation. This installation gives M&E a lot of prestige since it makes clear that the systems it offers can be adapted to any type of tourist transport, whether bus, train or boat.

The City of Salou has decided to give a quality service to the tourists and offer a guided tour by train. This way follows the path of tourist cities in Spain as: Granada, Girona, San Sebastián, Peñíscola … that have decided to make tourism profitable through tourist trains.

M&E continues to grow during this 2017, and hopes to get many more operations for tourist trains given the boom that this type of business is suffering in recent years.  In addition it has grown in number of buses equipped this 2017 and hopes to be able to grow in 2018 in tourist boat thanks to the new systems that are predicted that they will launch to the market that year.


Citysightseeing Santader equip their new buses with M&E.

M&E continues with its growth this 2017 by equipping the new sightseeing buses of Citysightseeing Santander. The company specialized in the manufacture of multilingual systems for tourist buses raises more than 90 systems distributed during 2017 by now.

Citysightseeing is a regular M&E customer given that they trust the quality and service that the Spanish company offers.  With these installations M&E consolidates its position in the sightseeing bus operator and its franchisees.

It is currently present in cities such as Brussels, Oslo, Athens, Mallorca, Tenerife and many more of the CitySightseeing network. In 2018 it hopes to be able to increase its consolidation within the Sevillian group, offering its new systems that will change the world of multilingual systems.

M&E offers the most quality multilingual systems on the market, since it produces its products in its factory, which differentiates it from the competition that matters its products.

Open Tour

L’Open Tour Paris premieres the first electric tourist bus with M&E System

The prestigious French company, l’Open Tour,  is committed once again to go a step further, this time, acquiring the first electric  open top sightseeing bus in the world. It is a combination between the Spanish bodybuilder Unvi and the powerful Chinese brand BYD.

L’Open Tour, owned by RATP France, demonstrates its awareness of the environment and opens the way for other operators to adopt this type of behavior. The French company has always bet on the quality to give a greater service to the tourists.

And is that Paris is the most tourist city in Europe and one of the most visited in the world. Thing that puts like a model to follow by many cities and operators of sightseeing bus tours.

It should be noted that L’Open Tour has always relied on M&E Multimedia & Engineering as its multilingual system provider, and with this project has once again demonstrated its total willingness to work with the leading company in the audioguide sightseeing bus market.


In which cities do tourists spend more money?

One of the most important data on tourism is the per capita expenditure that tourists generate in the cities they visit. This expenditure is a very valuable asset for the country  national economy, since it generates products consumption as well as jobs, reducing unemployment and increasing the citizens quality life.

Dubai is the city where tourists spent more money per capita. Last year, its 14.9 million visitors spent 28.5 billion euros. New York (17,020 billion euros) and London (16,090 million) are a magnet for shopping, but the two cities are far behind Dubai in average spending per capita. Bangkok is the most popular destination of all, with 19.4 million visitors, although each tourist spent half of what was spent in Dubai.

Among the 10 most visited cities in the world, it is expected that only New York will have a slight decrease in the number of visitors in 2017. Meanwhile, spending continues its upward trend. Dubai, which is the place where the most is spent today, plans to increase tourism spending by 10% for this year.


M&E retrofits 21 TMB buses with his new MTP08CM Compact System

The company specialized in the manufacture of multilingual systems for tourist a bus continues with its extraordinary pace of installations in 2017. This time has been Transports Metropolitans de Barcelona (TMB) who has returned to rely on the quality and service that M&E offers them.

The order has been to modernize a part of its fleet with the new system MTP08CM Compact System, to be able to give a better service to the tourist. In total there have been 21 tour buses where the central CPU has been changed to the most modern and new M & E. The new central unit offers 16 channels with GPS triggered, and more functionalities.

Currently TMB has 100% of the fleet with the M&E systems, making clear that it bets on the treasured quality.

With these 21 buses, M & E has installed more than 60 buses this 2017, with great expectations of reaching more than 100 this year. In this way, the company consolidates its position in the market, and in 2018 it will seek to cover more world market with the launch of its two new systems Smart Tourist Guide and Multilingual Tourist Guide, which will be a radical revolution in the market.

madrid city tour

M&E equips 26 buses of Madrid City Tour

M&E Multimedia & Engineering continues its good line this 2017. This time has equipped the entire fleet of Madrid City Tour with 26 open top sightseeing buses. The new fleet is composed of 13 buses  by AYATS and 13 by UNVI.

The joint venture between Alsa and Grupo Juliá continues to grow on the spanish capital, investing to provide better service to tourists.

M&E has equipped the buses with the MTP08CM system with 16 channels, the most reliable and robust equipment on the market. In addition to offering a personalized technical service, and travel to Madrid as many times as necessary, forming their operators and leaving the buses ready to work.

In M&E Multimedia Engineering we understand the importance of providing high quality products that adapt to the costumer’s changing needs. This allows us to improve our guide systems constantly  and offer new  high quality models that adapt to the latest technological requirements.