Santa Cruz de Tenerife has started to operate its new tourist bus service on the island. It is a UTE with the powerful transport company ALSA and the local operator Sierra y Gonzalez. It is an operation with 6 tourist buses, which began to circulate at the beginning of the year 2018.
M&E Multimedia & Engineering has been the provider of multilingual systems for this operation. It is a new location for M & E that has consolidated its dominance position in Spain and has begun to obtain operations outside its area of influence. M&E has achieved a position of confidence as a provider of multilingual systems, with ALSA, given that the service and quality it offers is far superior to its competitors.
With the new systems that will be launched on the market in 2018, M & E will become the main supplier of multilingual systems worldwide, differentiating itself from the competition in a clear and forceful way.