Tourist bus head of Spanish exports
Grupo Julià has become the third operator of tourist buses in the world, after the European company Big Bus and American City Sights. It premiered in Madrid in the sector over 15 years and is now present throughout the world. Tourist bus become a new business brand for the company.
The company provides his service in five Spanish cities: Madrid, Barcelona, Toledo, San Sebastian and Murcia and six from abroad Mexico City, Marrakesh, Andorra la Vella, Miami, San Francisco and Washington DC.
The tourist trains and buses grew 30% in 2014. The company estimates that only tourist trains buses increased its turnover by more than 30% last year, which would place around 45 million euros.
For this exercise, the investment forecasts of Grupo Julià goes around 15 million. Of these, most will go to its consolidation in the North American market.
Grupo Julià was founded in Barcelona in 1933, has a global turnover of over 270 million and is one of the main Spanish companies that combine tourism and mobility.
The need to reinvent the business has made resulting in the mode hop-on hop-off (raised and lowered), essential for a little more than a decade in the most attractive cities. Service where Grupo Julià moved in 2014 more than 3.5 million people. The sector is of interest to Spanish companies because it lies within one of the areas where accumulate more experience: tourism.
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